A Website for Professionals
Question: How do you effectively communicate a sophisticated proposition in a way that's always relevant to every visitor?
Following a period of growth in its product and service offering, this was the challenge facing Wesleyan. Providing financial care since 1841, this long established and well respected assurance company enjoys a superb reputation amongst GPs, surgeons, consultants, dentists, teachers, lawyers and others besides. Over recent years though, its offering has become ever more substantial, meaning more messages for more people on more pages of an ever expanding website. Busy, busy, busy.
We're pleased to say Monitor Media was chosen to address that challenge; to take a ground-up, all-encompassing, roots an' all approach, which would draw as much on our consultancy skills as our IA, design and build capabilities. Our multiple stakeholder solution has just gone live, a remarkably elegant and light construction that gives a lie to its considerable volume of content.
We have a small case study that tells you more, but suffice to say, the site stands impressively as a portal to the full range of products and services that Wesleyan provides - and it does a fairly similar job for us. We're particularly proud of the finished result, showcasing as it does a number of our corporate communications skills. Why not give it an examination - no white coat necessary.
10th October 2008